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Personalization Hub Manual / Version 2404

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Creating Experiences for Testing or Personalization
  1. Create a new web campaign in the Evergage portal. Add the required number of experiences (one for each variation) and switch to the setup menu.

  2. Set the global campaign settings like user targeting, goal and metric.

  3. Switch to the experiences panel. Set the test mode and traffic allocation, name the experiences, and set each experience to type Personalize.

    Evergage Experiences panel

    Figure 4.18.  Evergage Experiences panel


  4. Add the JavaScript snippets to connect the variations to CoreMedia. For this open the mirrored experience definition (see Section, “Creating Experience Definitions in Studio”) in CoreMedia Studio. For each variation copy the Javascript snippet to the clipboard, change back to the Experience JavaScript tab and paste the JavaScript.

    Adding JavaScript code to the variants

    Figure 4.19.  Adding JavaScript code to the variants


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