The following tables list the aggregation fields of Conversions aggregation panel, sorted by alphabetic order. Use CRTL + F in Windows or Command + F in MacOS to search inside the page.
| Name | Description |
|---|
| External campaign type | If it exists, type of external campaign from which the customer requested the contact. For example, a Facebook campaign. |
| Name | Description |
|---|
| Segment IDs | Identifiers of the segments associated to the visitor. For example, A1B345C6DEFGH789I0JK |
| Simplified URL | Simplified URL of the page that the visitor viewed. For example, https://documentation.coremedia.com/engagement-cloud/analytics. |
| Simplified referrer | Simplified URL that contains the link to the page that the visitor viewed. For example, https://documentation.coremedia.com/engagement-cloud/analytics. |
Conversion Events
| Name | Description |
|---|
| Conversion Type | Type of the conversion. One of the following:- assisted: A conversion has type
assisted if the visitor needed the help of an operator to end the conversion. For example, the customer had to talk to an operator to purchase a mobile phone or to submit a form. - direct: A conversion has type
direct if the customer was able to finalize the conversion without further help from an operator.
|
| Days until conversion | Number of days necessary for the customer to do the conversion. For example, 29. |
| Sessions until conversion | Number of sessions that the customer opened before converting. For example, 10. |
| Name | Description |
|---|
| Browser | Browser that the using is using. For example, Chrome Android. |
| Device family | Brand family of the device that the customer used to access the website. For example, Galaxy A12, IPhone, or Macintosh. |
| Device model | Model of the device that the customer used to access the website. For example, SM-A125f, Iphone 11, or MacBook Pro |
| Device operating system | operating system of the device that the customer used to access the website. For example, Android, Windows, or IPhone Osx. |
| Device type | Type of device. One of the following:- Smartphone
- Tablet
- Desktop
- Console
|
| Device vendor | Vendor of the device that the customer used to access the website. For example, Samsung, Apple, or HP. |
| Mobile device | One of te following:- No - The visitor didn't use a mobile device to make the visit.
- Yes - The visitor used a mobile device to make the visit.
|
Events
| Name | Description |
|---|
| Browser resolution | Graphical resolution of the browser in pixels. For example, 1536x864. |
| Date | Date of the visit. |
| Day (DD) | Day of the visit. |
| Domain | Accessed domain. |
| Event date | Date of the event. |
| Event name | Name of the event. |
| Hour (HH) | Hour of the visit. |
| Internet provider | Name of the Internet provider of the customer. For example, Vodafone Portugal. |
| Organization | Name of the company that provides the Internet service to the visitor. For example, Vodafone. |
| Referrer domain | Domain of the page that contains the link that the visitor used to open the page. For example, https://www.google.com. |
| Search terms | Sequence of terms that the visitor used in the last search. For example, kitchen knive. |
| Week | Number of the week of visit. |
| Weekday | Name of the weekday of the visit. One of the following:- Sunday
- Monday
- Tuesday
- Wednesday
- Thursday
- Friday
- Saturday
|
| Year (YYYY) | Year of the visit. |
| Year and month (YYYYMM) | Year and month of the campaign. |
| Name | Description |
|---|
| Country | Country of the customer. For example, Portugal. |
| Region | Name of the city of the customer. For example, Lisbon. |
| Name | Description |
|---|
| Segments | Name of the segments associated to the visitor. For example, January Promo. |