Creating 360° Videos - CMCC 13

Last updated 17 minutes ago
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A 360°-View is a sequence of pictures featuring a product from different perspectives. With CoreMedia Studio, you can easily create and edit 360°-Views.

CoreMedia Commerce feature

On a website, the 360°-View enables a user to rotate through the pictures by using touch controls.

Create a 360°-View content item by clicking the image button in the library. Edit the properties of the item in the form. Note that a valid 360°-View must have more than two pictures. Link the 360°-View to a product, so that it will be shown on a product detail page (see Adding Specific Content for Product Detail Pages (PDP)).

Studio ThreeSixtyView FormPreview Shot cmcc 13
Figure 1. Images of a dress with a slight counterclockwise rotation

Best Practices

Use the Right Number of Images

While CoreMedia Studio requires a minimum of three images, the number of images directly affects how smooth the rotation feels to the user:

  • 12 images (every 30°): noticeable jumps — acceptable for simple products.

  • 24 images (every 15°): smooth enough for most use cases.

  • 36 images (every 10°): recommended for fashion, footwear, and jewelry.

  • 72 images (every 5°): ideal for high-end or complex products.

Define a Consistent Starting Position

By convention, the first image in the sequence should show the front view of the product. This ensures a predictable starting point for the user and a consistent experience across your product catalog.

Optimize Images Before Upload

Large image files slow down the 360°-View noticeably, especially on mobile devices. Before uploading:

  • Use JPEG format for photographic images to keep file sizes small.

  • Aim for a resolution of 800 × 800 px to 1200 × 1200 px — large enough for detail, small enough for fast loading.

  • Keep individual file sizes under 200 KB where possible.

Always Preview Before Publishing

Use CoreMedia Studio’s built-in preview to check the rotation flow before making the content live. Pay attention to:

  • Whether the rotation feels smooth and continuous.

  • Whether the product jumps or shifts position between frames (a sign of inconsistent photography).

  • Whether the 360°-View is correctly linked to the intended product detail page.

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