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Studio User Manual / Version 2301

Table Of Contents

7.2.1 Managing Personalized Content

In this chapter you will learn how to work with personalized content. As an example, a Personalized Content content item from CoreMedia Blueprint is used.

An empty Personalized Content content item

Figure 7.8. An empty Personalized Content content item


A newly created Personalized Content content item is empty. It contains a property editor for the teaser title, a rule list drop box and the editor for default content in the Content tab.

Adding rules and content

Before the Personalized Content content item will render any content, you have to define content which can be selected and conditions which define if the content is shown. The combination of selecting a content item and adding conditions to it is called a selection rule. A Personalized Content content item contains a selection rule list with zero or more rules and optionally default content to show when none of the rules apply.

Adding default content

Default content will be shown when the condition evaluates to "false". You can simply drag content to the default content property editor.

Creating a new selection rule

In order to create a new rule you need to add a content that will be shown when the condition evaluates to "true" and then add rules which define when the content is shown.

  1. Drag and drop a content item to the rule list drop box.

    Drag content

    Figure 7.9. Drag content


  2. Click Add condition to add a new condition.

    Add condition button

    Figure 7.10. Add condition button


  3. Select a condition type from the drop down box. The condition types you see depend on your system configuration.

    Select condition type

    Figure 7.11. Select condition type


    The following fields depend on the selected condition type. If you select the Day of Week condition, then only two fields remain.

  4. Select an operator (on) and a day (Tuesday) (1).

    Define the condition

    Figure 7.12. Define the condition


  5. Now, you have added the first condition which must be fulfilled to show the content.

    You can use the OR and AND buttons (2) to add more conditions. The content is shown when either one of the conditions is true (OR) or when all conditions are true (AND).

    The result might look as in the following figure:

    Three combined conditions

    Figure 7.13. Three combined conditions


    This condition will be "true" if it is Tuesday and after 04:00 PM or if the Explicit Interest contains "Commerce".

You can add more than one content item to the Personalized Content content item and define different rules for each item. The rules will be evaluated in the order in which they appear in the rules editor.

Delete or edit a selection rule

You can change the content associated with a rule at any time by clicking the delete button (1) or easier by simply dragging another content item in the rule panel. You can delete a condition by clicking the delete button (2) and delete a complete rule by clicking [Delete This Rule] (3). can delete a condition.

Delete a content item

Figure 7.14. Delete a content item


Changing the order of rules

You can change the order of rules in the selection rule list by dragging a rule to its new desired position in the list. The order is essential to the evaluation of the selection rule list.

Drag and drop the rule

Figure 7.15. Drag and drop the rule


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