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Studio User Manual / Version 2512.0

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7. Working with Personalized Content

CoreMedia Native Personalization (or short Personalization) works on the client-side. That means, that the content shown to the customer is selected on the browser, not the CoreMedia system. Nevertheless, you as an editor, prepare the content that is shown, depending on segments and experiences.

Special content types that are part of Personalization are used to provide the personalization functionality:

  • A content type to create an experience. This is the type Experience (or technically P13NExperience).

  • A content type to connect third-party segments with the CoreMedia system. This is the type External Segment (or technically P13NSegment).

  • A content type to define content shown, depending on segments . This is the type Customer Segment (technically P13NSegmentation.

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